Corporate History

2006

March

March 31, 2006, BANDAI NAMCO Games Inc. established as main company in Game Contents Strategic Business Unit (SBU) in BANDAI NAMCO Group

logo
October

Arcade game Mobile Suit Gundam: Senjo No Kizuna goes live

Mobile Suit Gundam: Senjo No Kizuna:
©SOTSU·SUNRISE
November

Ridge Racer 7 and Mobile Suit Gundam: Target in Sight for PLAYSTATIONR3 (PS3) released simultaneously with PS3 game console

Ridge Racer 7
©SOTSU·SUNRISE
December

Ennichi No Tatsujin, Tamagotchi no Pika Pika Daito-ryo-! and SD Gundam Scad Hammers for Wii released simultaneously with Nintendo Wii game console

2007

May

Company sites integrated at one location in Higashi-shinagawa, Shinagawa, Tokyo and named Mirai-Kenkyusho

August

Deployed ANIMAL KAISER for Data Carddass machines throughout Japan

ANIMAL KAISER

2008

January

Launched We Ski for Nintendo Wii

We Ski
We Ski
April

Banpresto Co., Ltd.’s game business divisions responsible for planning and development of home-use game software and arcade game machines were transferred to BANDAI NAMCO Games

August

Over 2 million Soul Calibur IV game units sold worldwide in one week

Soul Calibur IV
Soul Calibur IV
November

Planning, development and sales base for mobile content moves from Yokohama to the new Park Tower office in Higashi-Shinagawa, Shinagawa Ward, Tokyo

2009

March

The Technical Center moves from Kohoku Ward, Yokohama to Katsushima, Shinagawa Ward, Tokyo, and main business bases are consolidated in Shinagawa Ward

April

Bandai Networks integrates businesses, strengthening overall power of network business and creating new content business

June

Start of collaboration with Capcom Co., Ltd. in amusement game machines

July

Launch of Jewella Eye Lash, a photo sticker print machine

Jewella Eye Lash
Jewella Eye Lash
October

Tekken 6 was released for PLAYSTATION 3 and Xbox 360. Over 2.5 million units had been shipped worldwide.

Tekken 6
Tekken 6
December

Start of distribution of ACE COMBAT Xi Skies of Incursion content for iPhone/iPod Touch

ACE COMBAT Xi
Skies of Incursion

2010

February

God Eater released for PlayStation Portable. Over 500,000 units shipped within three weeks.

God Eater
April

BANDAI NAMCO Group is reorganized. The Game Contents SBU and Visual and Music Content SBU are merged to form a Content SBU centered on BANDAI NAMCO Games Co., Ltd., in charge of content from creation to sales.

Produced 28 textbooks for elementary schools for fiscal year 2011 together with GAKKO TOSHO Co., Ltd.

May

Pac-Man, a character first appearing in an arcade game of the same name, marked its 30th anniversary.

Produced Pac-Man 30th anniversary logo
August

Began supplying full-scale game contents to Facebook, the social networking service (SNS).

September

iPhone/iPod Cumulative domestic downloads of Taiko-no-Tatsujin for iPhone, iPod touch and iPad exceeded one million.

October

Participated as a core company in “Projects to Standardize and Promote Network Integration Control Systems” administered by the Ministry of Internal Affairs and Communications, mainly by starting a demonstration experiment of car sharing.

Launched the arcade game Mobile Suit Gundam: Extreme Vs.

November

Cumulative global shipments NARUTO SHIPPUDEN KIZUNA DRIVE for PlayStation 3 and Xbox 360 exceeded one million.

Gundam Royale was released for the Mobage website, a mobile-only gaming platform, and the number of registered users exceeded one million in 6 days.

Gundam Royale
©SOTSU·SUNRISE
December

Launched If You Love the AKB 1/48 Idol… for PlayStation Portable.

If You Love the AKB1/48 Idol...
©AKS 2010 ©BANDAI NAMCO Entertainment Inc

2011

February

Released Ridge Racer 3D for Nintendo 3DS simultaneously with the game console hardware.

“Taiko no Tatsujin,” Japanese drum rhythm game appearing as an arcade game, marking the 10th anniversary.

Taiko no Tatsujin
©BANDAI NAMCO Games Inc.
June

TV commercial of “Solatorobo – and Then To CODA” for Nintendo DS was recognized in the Guinness Book of Records for running 100 different commercials in eight hours.

September

Began showing “Tekken BLOOD VENGEANCE” at cinemas, the first CG animated feature of the “Tekken” series.

Began operation of “Tekken Tag Tournament 2,” 3D fighting arcade game.

TEKKEN TM & ©BANDAI NAMCO Games Inc.

Released “TALES OF XILLIA” for PlayStation 3 to commemorate the 15th anniversary of the “TALES OF” series. More than 500,000 units shipped on the initial release day.

October

Established BDNA Inc., a joint venture of BANDAI NAMCO Games Inc. and DeNA Co., Ltd.
*The company name was changed to BNDeNA Inc. in March 2012.

Began “Game Method Consulting,” a consultant service by game creators.

December

Released “Ridge Racer” and “Katamari Damacy Novita” for PlayStation Vita simultaneously with the game console hardware.

2012

March

Released “ONE PIECE Kaizoku Musou” for PlayStation 3. More than 650,000 units shipped on the initial release day.

©EIICHIRO ODA/SHUEISHA,
TOEI ANIMATION
Game ©BANDAI NAMCO Games Inc.
April

Internal development division spun off into a separate company, BANDAI NAMCO Studios Inc.

June

Started distribution of “MOBILE SUIT GUNDAM: BATTLE OPERATION”, the industry’s first on-line exclusive game for PlayStation®3 with no basic charge.

MOBILE SUIT GUNDAM:
BATTLE OPERATION
©SOTSU·SUNRISE
August

Come into operations of “BIG BANG SMASH”, arcade game of new air hockey experience.

November

Arcade game “Fishing Spirits”, a realistic fishing action medal game with a rod shaped controller goes live.

Start of “eco amusement”, a measure to display “Eco-labels” on commercial game machines that have cleared certain voluntary standards, the first such measure in the industry promoting the eco-friendly product.

The Museum of Modern Art (MoMA) decided to permanently store “PAC-MAN” and “Katamari Damacy”, the first such designation in the video game industry.

Eco-labels
Eco-labels
December

“Tales of” series recorded total shipment of 15 million videos.

Total number of persons registered for social games distributed by BANDAI NAMCO Games Inc. exceeded 30 million.

“THE IDOLM@STER” won the Project Award at the 54th Japan Record Awards’ for its music CD sold by NIPPON COLUMBIA CO., LTD.

“AKB 1/149 Renai Sousenkyo (Love Election)”, for PlayStation® Portable, recorded a Guinness World Record as the most featured pop singer in a video game.

2013

February

“NARUTO Narutimate” series recorded the total shipment of 10 million in the world.

March

Cumulative shipments of “Run for Money: Flee from the Strongest Hunters in History”, for Nintendo 3DS exceeded half a million.

Run for Money: Flee from the Strongest Hunters in History
©FUJI TELEVISION
©BANDAI NAMCO Games Inc.
April

Established two overseas subsidiaries, BANDAI NAMCO Studios Inc. in Singapore and Vancouver, Canada.

Over 1.2 million units of “NARUTO SHIPPUDEN: Ultimate Ninja STORM 3” had been shipped worldwide.

June

A new animated TV series of “PAC-MAN and the Ghostly Adventures” started airing in North America, followed by airing in other regions. Initiated worldwide sales of character products.

PAC-MAN and the Ghostly
Adventures
©BANDAI NAMCO Games Inc.
August

Orders for “JoJo's Bizarre Adventure: All-Star Battle” for PlayStation 3 exceeded half a million units before the start of sales.

2014

January

“Tsukumo (POSSESSIONS),” directed by Shuhei Morita, a segment of the anthology film titled “SHORT PEACE,” was nominated for the 86th Academy Awards in the category of Animated Short Film.

April

Decided to standardized label all games as “BANDAI NAMCO Games” for the improvement of the corporate brand. Moreover, changed the words “BANDAI NAMCO” to “BANDAI NAMCO” in order to promote the “BANDAI NAMCO” brand and enhance the appeal and its value overseas, and accordingly, change the corporate name in English to “BANDAI NAMCO Games Inc.”

August

“Naruto Shippuden: Ultimate Ninja Storm 3” recorded its total shipment of 2 million in the world

Naruto Shippuden: Ultimate Ninja Storm 3
©2002 MASASHI KISHIMOTO /
2007 SHIPPUDEN All rights reserved.
Game ©BANDAI NAMCO Entertainment Inc.
December

Smartphone game “ONE PIECE TREASURE CRUISE” with more than 10 million downloads in Japan

ONE PIECE TREASURE CRUISE
©EIICHIRO ODA/SHUEISHA,
TOEI ANIMATION
Game ©BANDAI NAMCO Entertainment Inc.

2015

January

Internal development of BANDAI NAMCO SHANGHAI CO., LTD., to aim expanding and reinforcing of business in China

BANDAI NAMCO SHANGHAI CO., LTD.
April

Change of company name, “BANDAI NAMCO Entertainment Inc.”, to expand its business domain

Developed the company philosophy “more fun for everyone”

Start of “BANDAI NAMCO Classic IP Project” for a limited time celebrating 10th anniversary of BANDAI and NAMCO integration, in which 17 titles such as “PAC-MAN” and “Galaxian” are opened for creators in Japan

May

Celebrating the 35th anniversary of “PAC-MAN” on May 22. PAC-MAN made its appearance in the movie “PIXELS”, and the entertainment complex “LEVEL257” was opened in Chicago, Illinois, USA to widely promote the character by selling its anniversary goods

Produced Pac-Man 35th anniversary logo

Started to release arcade game “Star Wars: Battle Pod” for individuals in Japan, Europe and USA. “Star Wars: Battle Pod / Premium Edition” priced 12 million yen also went on sale

September

Smartphone game “IDOLM@STER CINDERELLA GIRLS STARLIGHT STAGE” exceeded 4 million downloads in just one week, the fastest record for the company

IDOLM@STER CINDERELLA GIRLS STARLIGHT STAGE
November

Smartphone game “DRAGON BALL Z Dokkan Battle” with more than 30 million downloads worldwide

DRAGON BALL Z Dokkan Battle
©BIRD STUDIO/SHUEISHA,
TOEI ANIMATION
Game ©BANDAI NAMCO Entertainment Inc.
December

Held the our first official prize money tournament featuring 3D fighting arcade game “TEKKEN 7”

2016

February

The headquarters office moves to Shiba, Minato-ku, Tokyo

“DRAGON BALL XENOVERSE” recorded its total shipment of 3 million in the world

April

VR Entertainment Research Facility “VR ZONE Project i Can” is to be featured at DiverCity Tokyo Plaza until October 10.

VR ZONE Project i Can
VR ZONE logo
May

“Dark Souls III” hits 3 million units sold worldwide, faster than any previous entry in the series.

Dark Souls III
©BANDAI NAMCO Entertainment Inc. /
©2011-2016 FromSoftware, Inc.
October
SUMMER LESSON : HIKARI M.
Seven Days Room and THE IDOLM
@STER CINDERELLA GIRLS VIEWING REVOLUTION.
November

“DRAGON BALL Z: DOKKAN BATTLE” hits 100 million downloads worldwide.

Worldwide release of a new PAC-MAN brand aimed at a new target audience, PAC-STORE, is announced.

©BANDAI NAMCO Entertainment Inc.
collaborated with ASOBISYSTEM, TWIN PLANET

2017

January

Masaya Nakamura, the founder of Namco and our honorary advisor (senior advisor at Bandai Namco Holdings Inc.), has passed away on January 22 (Sunday) at age 91.

April

A spin-off company dedicated to amusement machine after-sales services, BANDAI NAMCO Technica Inc., is established.

BANDAI NAMCO Technica Inc.
May

Kick-off of the BNJ PROJECT: producing entertainment content in collaboration with various regions in Japan

BNJ PROJECT
July

The popular game for mobile platforms DRAGON BALL Z DOKKAN BATTLE reaches 200 million downloads worldwide, becoming #1 in app stores in 16 regions.

ドラゴンボールZ ドッカンバトル
DRAGON BALL Z DOKKAN BATTLE
©BIRD STUDIO / SHUEISHA, TOEI ANIMATION
©BANDAI NAMCO Entertainment Inc.
August

The new company BXD Inc. is founded as a joint venture with Drecom Co.,Ltd.

株式会社BXD

The TEKKEN series receives two Guinness World Records™ for “Longest-Running 3D Fighting Videogame Franchise” (record: 21 years, 179 days / achieved on June 5th, 2016) and “Longest-Running Videogame Storyline” (record: 20 years, 99 days / achieved on March 18th, 2015).

Our IPs make their way to theaters! The first one to be made into a theater play is Tales of the Stage: Last Score.

Tales of the Stage: Last Score
Tales of the Stage: Last Score

2018

February

DRAGON BALL FighterZ reaches 2 million units shipped worlwide faster than any other game in the Dragon Ball franchise!

DRAGON BALL FighterZ
DRAGON BALL FighterZ
©BIRD STUDIO / SHUEISHA, TOEI ANIMATION
©BANDAI NAMCO Entertainment Inc.

TEKKEN 7 receives its first pro-gaming license from JeSU (Japanese eSports Union) at Tokaigi 2018 TEKKEN 7.

Tokaigi 2018 TEKKEN 7.
April

In order to strengthen our Real Life Entertainment business and offer the unique BANDAI NAMCO services and game devices at various locations, NAMCO LIMITED is set to inherit BANDAI NAMCO Entertainment’s Amusement Machine Business Unit on April 1st, at which point NAMCO LIMITED will officially change its business name to BANDAI NAMCO Amusement Co., Ltd.